U.K MPS URGING GOOGLE TO CUT GAMBLING REVENUE STREAM

British Labour MP, Kahlid Mahmood, has spearheaded a motion to coerce Google into not accepting advertising money from land based and online gambling groups.

Google has recently publicised their decision to reintroduce online gambling advertisements, an action which has approximately 40 UK MP’s and the Church of England up in arms. According to the statement released by the concerned parties, “Google risks normalizing gambling in society… (we call upon) Google to review its policy in line with its own obligations on corporate social responsibility”. It is speculated the Google stands to generate roughly £100 to £300 million by allowing these adverts to run.

Google UK spokesperson, James Cashmore, has commented that Google believes that placing gambling adverts in Great Britain’s version of the search engine is in line with local business and industry practices. As a precautionary measure, the company has taken care to ensure that only those gambling groups that are licensed will be able to advertise and the adverts will also be classified as being “unsuitable for family use”.

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